Google My Business Management Services in Miami
Google My Business Management Services in Miami
The best and smartest place to begin advertising your business is on Google My Business (aka: GMB). Of course, most smart business owners would like to take full advantage of this free advertising on Google; and to see their profiles coming up at the top of GMB results.
Getting to the top of GMB has many factors, but one of the most important ways to improve your position on your Google Business listing is by optimization and providing regular post updates for your audience.
However, using this digital marketing tool and getting satisfying results can take a lot of time and effort for business owners with limited knowledge and/or time. Google My Business experts will help to optimize and manage your GMB profile. We can also walk you through the process of, posting updates, listing your products and services, connecting with customers, online orders, and so on.
What Is Google My Business?
Google My Business is a free search engine marketing tool that helps local businesses achieve higher visibility on Google search results. This is the same tool that you use to help find a destination – Google Maps.
Needless to say, GMB offers helpful services to businesses, as well as customers. It is a free directory listing service used by a large sector of your target market. However, what you put into it is what you will get out of it. For business owners who are already strapped for time and have limited human resources, managing a GMB profile will become just another task that does not receive enough attention. And all too often, business owners do not utilize this free marketing tool to its full capability. Consequently, their GMB ranking suffers and they lose out on this invaluable resource.
How to Use Google My Business
When you add a business to GMB, you have the ability to control and improve visibility by optimizing your listing. For starters, by adding the requested business information (formatted into the fields) of the GMB platform; and uploading your logo and interior and exterior photos of your business, you are on your way. Nonetheless, consistently posting updates, new photos and products also play a part in optimizing your GMB profile. It is also helpful when you are utilizing the additional GMB tools and features (i.e. Messages, Products, Services, Bookings, Calls, Q & A, etc.).
Although the maturity of a business (and the age of a GMB profile often seems to help with GMB ranking), those businesses who take their GMB profiles seriously and put the time into them will stand out against their competitors.
What is GMB Optimization?
The number one principle of using GMB is to be as specific about the products and/or services your business offers as possible. Being very descriptive about your business helps to better inform Google about what you have to offer to consumers. That is what Google’s main objective is – to provide accurate results in response to a search query. The more they know, the more your business will grow!
It also increases the opportunity for your audience to become aware of your products and services. The helpful tools, such as Calls, Messages and Bookings provide additional ways for prospects and customers to engage with your business. Most users start by simply searching a term on Google. It’s your responsibility to create relevant terms to help you get noticed.
Why is Google My Business Important?
Your Google Business listing is the first impression a potential customer has once they search for a term that matches what your business has to offer. The main advantage of showing up on Google My Business is that when the customer finds your business (or company name) on Google maps, it makes it very easy for them to understand what your business offers; helps them to find your website, your physical location and also provides convenient ways for them to contact you.
Ways Google My Business Helps Businesses
Reaching your business goals is an on-going process. But with Google My Business, it’s easier than you might imagine. Most of the benefits you can enjoy with GMB are:
- Improved local rankings by engagement of signals like Google reviews and Q&As.
- Brand reputation protection with Google My Business experts. The experts reply to the reviews and handle feedback on your behalf.
- Customer Engagement – engaging customers on other platforms can be challenging. But with Google My Business, an expert can help keep the customers engaged by listing all the products and services and posting regular updates per your guidelines.
- Monitoring Spam – Google works to monitor GMB spam and other policy violations. However, you can easily monitor the competitors to ensure they play fair with the help of experts.
- Performance reports – you will get regular GMB report updates on your Google Business listing. This way you can clearly see areas for improvement and receive helpful advice.
IS YOUR WEBSITE MOBILE FRIENDLY?
Request a FREE Consultation for GMB Optimization Services
Live Media Digital (aka: LMD) are some of the best available Google marketing consultants in South Florida. We are a team with immense integrity and vast knowledge as to how search engines work. We are confident in helping businesses experience significant growth by managing Google My Business profiles; developing websites; assisting with Pay-Per-Click ads on search engines and social media; and building websites for search engine optimization.
A Google business manager will keep your GMB listing well optimized. They will also reply to your online reviews; and engage with customers, so you can stay focused on other aspects of your business. LMD in Miami is ready to be your go-to partner. Call us now at 305-918-2306 to request a FREE consultation. You may also contact us online with any questions.